A platform for easy restaurant business management

Design & Creative Logistics & Supply Chain

About Project

Project Overview

The project aims to develop a web-based platform for restaurant owners to streamline their food management operations. In summary, the B2B food management web application for restaurants will provide a comprehensive solution for restaurant owners to efficiently manage their menu, orders, payments, deliveries, and gain valuable insights through reporting and analytics. It will also support user management and integration with external services, making it a valuable tool for restaurant businesses.

Duration 2-3 months
Location Remote
Domain Restaurant Management / SaaS

How we work

Our team began with comprehensive research into restaurant operations and management pain points across different types of food service businesses. We designed a streamlined web platform focusing on core restaurant functions including menu management, order processing, inventory control, and delivery tracking. Using agile methodology, our UX/UI designers and full-stack developers collaborated to create intuitive workflows for both restaurant owners and employees. The development process emphasized minimalist design with clean navigation, integrated payment solutions, and comprehensive analytics tools to help restaurant owners make data-driven decisions for their business operations.

Task

One of the main design challenges for this project was poor user experience. The application did not provide easy navigation and an intuitive structure, which led to inconvenience when interacting with it. An additional problem was the low availability of the application. Not all elements and functionality were adapted for different user needs and capabilities, which limited access to certain functions for some categories of users.

Result

To solve the identified problems in the design of the application, key changes were made. First, the navigation structure has been optimized to provide easy access to the main functions. The interface has been revised and optimized to improve its comprehensibility and efficiency. In addition, the sequence of user actions was revised, a logical order of steps was established and the process of using the application was optimized.

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Information Architecture

Information architecture is a key element in designing a user-friendly and efficient digital system such as a food delivery app. It’s all about structuring and organizing information in a way that makes it easier for users to navigate, allowing them to easily access and understand content.

The information architecture below serves as a blueprint for the structure of the program, explaining how the various sections and their sub-sections relate to each other. This is important to create a convenient and efficient user experience that allows users to easily access and use the app’s features.

User interface design process

The user interface (UI) design process for the food delivery app project is centered around the principles of minimalism and user-friendliness, characterized by a clean and straightforward design style predominantly using light colors. This process encompasses several key steps.

Firstly, it begins with thorough research and user analysis to understand the target audience, their preferences, and pain points. The minimalist design is prioritized to reduce clutter and enhance the overall user experience. The chosen color palette features light colors like blue and gray to create a visually pleasing and soothing environment for users. The visual design phase finalizes the UI elements, including buttons, forms, menus, and content blocks. A consistent design language is maintained in alignment with the chosen color palette. Throughout this UI design process, the central focus remains on simplicity, clarity, and user convenience.

User capabilities

The food delivery app empowers restaurant owners and employees with a wide range of capabilities, streamlining their operations and enhancing the customer experience.
For restaurant owners, these capabilities include the ability to easily manage their menu, process orders efficiently, keep track of inventory, set prices and promotions, access analytics and reports for informed decision-making, and control employee access and roles. They can also efficiently manage food delivery by assigning and tracking delivery drivers.

On the other hand, restaurant employees benefit from functionalities such as order management, access to updated menus, delivery coordination, order status updates, internal communication tools, employee scheduling, and access to performance metrics related to their roles. These capabilities ensure smooth order processing, accurate food preparation, and efficient delivery, ultimately leading to satisfied customers and improved business success.